Brand Film & Testimonial Cutdowns
Business Consulting
Evansville, IN
In a relationship-driven industry like consulting, Dominion knew credibility wasn't going to come from a polished pitch, it was going to come from the people they'd already helped. The challenge was proving that value to prospective clients who'd never worked with them yet, in a market where real results matter more than marketing claims.
We built a Brand Film around three customer testimonials, combining real client experiences with supporting visuals to let Dominion's story be told through the voices of the people they'd actually helped. From there, we cut the film down into standalone testimonial videos, individual client stories that could stand on their own across the website and social platforms, without losing the clarity or impact of the full film.
The Brand Film is now Dominion's primary marketing and sales asset, letting prospects hear directly from satisfied clients before ever picking up the phone. The testimonial cutdowns give the team flexible, versatile content across every platform, keeping real customer voices front and center everywhere Dominion shows up.
